Stella McCartney - Butterfly Sunglasses
As a member of the Ethical Trading Initiative since 2012, the brand has adopted the code of labour practice founded on the conventions of the International Labour Organisation (ILO). The brand reports to ETI annually on their activities and progress in this area. The ETI is a leading alliance of companies, trade unions and NGOs that promotes respect for worker’s rights around the globe. The brand produces in UK, Italy, China, USA and Africa
This product contains an innovative acetate alternative with plasticizers that are entirely biodegradable and recyclable making the material account for circularity. When you choose materials like bio acetate, you are totally taking part in the advancement of technologies for innovative materials like it
The brand has been a leading member of the Cradle to Cradle Products Innovation Institute’s Fashion Positive initiative since it launched in 2014. The initiative aims to accelerate circular design through the collaborative development of circular ‘building block’ materials. Stella McCartney has also partnered with Ellen Mc Arthur Foundation and The Real Real in initiatives that are the first step towards a circular direction. Part of the brand's efforts come from the use of materials like ECONYL®
Closing the loop: bio acetate, a responsible alternative for frames, makes them 100% biodegradable and recyclable, while maintaining their durability and high quality