Small businesses
Built by a single designer or small team, shopping small, mission-driven businesses is a sustainable value on its own. It ensures equal opportunities and possibilities to realize individual’s dreams
Brands that care about Small businesses
Bits Bodywear
Born in The Netherlands in 2018, offering practical, ethically made undies, that are flattering and made for every day. Their mission is to make you look AND feel good, using super soft and eco-friendly fabric
WRÅD
Design and consultancy, innovation, and education are the three pillars on which WRÅD was created. The brand creates products that are the manifestation of intangible values. WRÅD's goal is to offer products with a purpose that initiates a discussion on environmental and social values
Serendipity Vintage Dreamer
Curating vintage and pre-loved collections created by two young women in Amsterdam. The idea behind it is to create modern curated clothing with responsibility in mind
The Level
Curating vintage and pre-loved clothing, with a contemporary point of view. By changing attitudes towards pre-loved clothing and replacing the need for new items with pre-loved ones, they believe they can create an accessible and realistic low-impact fashion platform
Id.Eight
Offering responsible sneakers with a refined design that is inspired by the founder’s oriental/minimal identity and her 90s-inspired creativity. They aim to help advance innovative eco-materials such as apple and grape peels, pineapple leaves, recycled cotton and polyester
Goat Organic Apparel
Founded by twins Abigail and Lavinia Bakker, with the idea of creating a basic white T-shirt that’s organic and affordable. With the motto “Sustainability is not sustainable if it’s not accessible”, the brand sells directly to you to keep prices down
Heartbreak Soldiers
Amsterdam-based sustainable fashion label, born in 2019. Created by and for the spirit of the soldiers, who is someone who fights for (self)love and focuses on making their and our world a better place. The brand makes cool and comfortable pieces for an affordable price, without the guilt
Artknit Studios
Born in 2018, the Italian brand seeks to leverage digital technology to deliver long-lasting, premium quality Italian wool apparel. Their motto is - Buy less, Buy better, delivering luxury products at their true cost
Privato Vegan Shoes
Italian brand born in 1980. A company creating vegan footwear with the planet in mind to succumb to contemporary problems
REYÈM
Amsterdam-based women’s wear brand established by Sabrina Meijer in 2019. Their mission is to carefully curate their pieces, thoughtfully designing releasing items slowly, with intention
The Nude Label
Swimwear and intimates brand that makes basic and long-lasting designs. Based in Valencia, but inspired by the multiculturalism of London. Taking the best of both places, their pieces are made to be as natural as possible and to be worn like a second skin by all kinds of people, not just for perfect models
Bower
Born in 2015, Bower is a swim & resort wear brand that creates modern and beautifully constructed pieces. Their mission is to prioritize functionality and ease of wear, using innovative fabrics and quality construction
Silfen
Danish accessory brand born in 2013, characterized by high-quality products. They thoughtfully design colorful, playful pieces, that mix textures and play with unique combinations
The Minu
Italian brand for all those who train cool, born out of a conscious passion. They aim to create designs that naturally shape the body, enhancing all the forms of femininity, and going beyond traditional
Carne Bollente
Carne Bollente is a Paris-based brand born in 2014. The brand is focusing on the relation between sex and positivity to allow people to embrace their own sexuality and kinks through their clothes
Ocealah
Founded by two friends based in Barcelona aiming to create contemporary swimwear with carefully designed silhouettes for a modern woman, with the planet in mind
The Slow Label
The Slow Label is a german brand founded by sustainable fashion activist Anna-Laura Kummer. The Slow Label believes getting dressed is a daily ritual — but buying clothes shouldn’t be, advocating for more conscious consumerism. The brand aims to create cherished wardrobe pieces that act as a curation of your identity
Le Nap
Amsterdam based loungewear brand offers something stylish to wear in a shared house on a sun-drenched morning, before the day really begins. Their product are all made from natural fibres
Peony
Its thoughtful collection of swimwear is an essential for a sun-drenched escape to paradise, inspiring confidence and joy with each wear. In the next generation of conscious fashion, all Peony pieces are made entirely from recycled and sustainable fabrications; this includes all printed fabrics, custom main fabrics and inner linings. Peony develops its own custom sustainable fabrications and textile prints in-house exclusively, proving sustainability is aligned with luxury
Zerobarracento
"ZEROBARRACENTO" it's a gender-neutral outerwear brand born in Milan. Their distinctive silhouettes celebrate the personality of those who wear them, no matter their age or gender. They are accredited for using innovative production techniques, helping to pioneer new green technologies
Masha With Maria
Born in Amsterdam in 2017, creating refined outerwear that is delicately upcycled and reshaped. All the garments are handcrafted, hence unique. Designs include vivid pastel colors and well-defined shapes
Komrads
The brand was founded in 2015, with one sole purpose: creating a responsible cult brand rooted in current culture. They aim to embrace the now with respect to the heritage of the product and the planet
Bedford St
Pre-owned online retailer established in Spain. Bedford St believes in less stuff but with a story, unique pieces that are full of second chances. They provide high-quality vintage and preloved clothing from a variety of brands and source rare and iconic pieces that you’d struggle to find anywhere else
ZOÉ MUSE
ZOÉ MUSE is a small fashion business with an international supporting community of creatives and passionate startups behind it. In its art studio in Luxembourg City, the fashion brand creates social concepts to improve the appreciation of creative work and to support sustainable innovation
Waes
Founded in 2016 under the passion about the Scandinavian style and caring for the world we live in
Been London
London-based brand launched on Kickstarter in 2018 aiming to combine innovation with local skills and heritage. The brand designs with functionality and durability in mind using recycled leather
L'Envers Fashion
Independent French brand based in Spain intended for women and men all over the globe to be inspired by local artisanal production, and the stories of the hidden hands behind the confection of their clothes
Rebello
Founded in 2013 in Bolzano. The brand believes fashion should express who we are and should be designed, produced, and worn with respect for everything around us
Leon Nord
LEON NORD is a luxury women's athleisure wear brand. The aesthetic combines sleek Scandinavian minimalism with comfort and functionality. For every occasion, aiming to make you feel empowered and ready to conquer the day in style
Herth
Italian Lingerie brand from Como celebrating color, essential silhouettes, and Italian craftsmanship, combining effortless elegance and versatile femininity. The purpose of the brand is to create an inclusive brand that reflects the founder's vision of timelessness and responsibility
Jenah St.
The brand's purpose is to create mindful fashion pieces that are both compassionate (vegan) and durable. They aim to create clothes that are wanted AND needed; products that not just appeal to the eye but are also functional and thoughtfully responsible
Augustine Amsterdam
Amsterdam-based brand that aims to truly embrace the female body, and empower her mood - shaping a woman’s silhouette while still being super comfortable to wear all day, all night. The brand combines minimalistic design codes with responsible fabric to create flattering and modern beachwear
Mashu
The brand offers sustainable and vegan accessories. Inspired by Art Deco interiors and objects along with Cycladic and contemporary architecture, all products ate designed in London and made by expert artisans in Greece
Santicler
Founded by Monica Magdas Miller, creating beautiful and wearable apparel for real women. Their tightly edited collection of minimalist must-haves aims to strike a perfect balance between effortless, versatile, and lux. The brand centers around the saying “be the change you want to see in the world”
Magi
Magi (pronounced may-jai) is a UK brand that creates underwear that aims to make you feel comfortable and beautiful, not contorted and squeezed. In essence: this is underwear your gynecologist will love, without sacrificing the planet in the process
Mesa
Mesa vision is to unite exquisite craftsmanship with animal-free materials while utilizing the expertise of local artisans. They support the use of sustainable materials and american-made production in their small batch line of eco-luxe footwear
Jina Studio
Trans-seasonal French label focusing on contemporary elegance. Circularity is at the core of everything that we do at Jina Studio: from upcycling vintage clothes into modern pieces to limited series made with deadstock fabric from Fashion Houses. Each piece is handmade in Paris with the ambition to support local savoir-faire
Paper London
Creates playful and elegant clothes for women that want to feel confidant and unique
rho
Organic fair trade luxury loungewear brand from UK. At rho, they believe that everyone deserves a safe night's sleep. Their dream is to help as many people as possible through their business, without compromising on their respect for the planet and its resources
Fili Pari
Brand from Milan that produces waterproof jackets for contemporary women. Born with the aim of telling new stories and atmospheres with an innovative and emotional flavour, Fili Pari introduces Italian research, design and creativity for a responsible fashion
Art Katsura
Art Katsura is a brand from UK. Their mission is to consciously create unique collections using their original art inspired by the patterns and colours found in nature
Agogic
Born in Italy, Agogic aims to allow women to be both stylish and dynamic. They fuse innovative technical materials with responsibility to provide daily comfort in all weathers. Their motto is fashion fades, style is forever
Ancient Greek Sandals
The brand creates sandals handmade locally by skilled craftsmen using traditional techniques. A raw, yet feminine aesthetic distinguishes this sandal brand. The chemical free, natural tan leather ages beautifully with time and wear
AVAVAV
Florence-based clothing label driven by conscious production and design. All of AVAVAV 's pieces are made out of luxury deadstock fabric, sourced and produced locally in small quantities
Manola
A Spanish, sustainable luxury activewear brand, built for the modern woman with class, and of natural elegance. Designed for sustainability, Manola uses ECONYL® aiming to produce pieces that are kind to the planet, and the kindest to your body.
JULAHAS
JULAHAS is a young, responsible e-commerce brand that creates fun + multifunctional fashion accessories for women handcrafted. They bridge the gap between ethics and fashion
Taylor+Thomas
Sustainable luxury footwear for women, thoughtfully designed in downtown Los Angeles
Cariuma
Rio de Janeiro-based sustainable sneaker company, creating good looking, comfortable, and consciously made sneakers from organic canvas, leather, & suede
Undercharments
Charming underwear fashion from the heart of Amsterdam
PIWARI
Piwari is a swimwear brand founded somewhere in between the island of Sylt and the Jardin Majorelle – Piwari means to wave – like the aurora australis in the sky, like a palm tree in the wind
ROMBAUT
A vegan accessory brand created in 2013 by Mats Rombaut. They experiment with cultural stereotypes and cross-pollination of archetypal footwear classics. The brand aims to create a new aesthetic of purity, optimism, and gloom, which is very relevant in today's times
The Five Studio
Dutch brand established in 2018 by Nicoline Huizenga. Starting out with five signature styles, The Five Studio provides you with effortless and timeless wardrobe staples designed and handcrafted in Amsterdam. They believe in fair wages, healthy workplaces and having a minimal impact on our planet. At every level of production they strive to be exceptional & honest. They don’t subscribe to fleeting fashions, they live and breathe eternal style
Zazi
Founded in 2017 and connecting you back to the story behind cloth one dress at a time. Working both circular, with natural fibres and with women’s led artisanal projects along with the United Nations EFI
OBLIVIOUS?
Premium responsibly-made fashion brand with a focus on the positive power of questions. OBLIVIOUS? is owned by a mother and daughter duo, based in Germany and the UK, who share a seemingly never-ending sense of curiosity
Canussa
Spanish-based label, creating high-end functional bags in a beautiful design using innovative eco-fabrics. The brand's mission is to create functional and stylish bags and accessories
Evamoso
London-based sustainable activewear brand, creating simple, beautifully-fitting separates made from natural and recycled fabrics in wearable shades, created to work in harmony with every aspect of your life
MATI
Made in Italy accessories brand made with sustainable materials. Mati designs with a purpose. Her constant search for harmony means that she balances beauty with wearability and longevity
BAV TAiLOR
Conscious luxury brand born in London in 2015, from its eponymous Indian by origin and nomad in spirit founder and conscious creative. BAV TAiLOR is a conscious luxury holistic sphere to educate and inspire individuals to live responsibly and observe best practice sustainability models through its 360° conscious manifesto. Through the mantra ‘respect your body + your sphere’, the brand encourages holistic living and love of our mind, body, and ātman – the soul
Pala eyewear
Innovative eyewear brand based in the UK. Pala produces high-quality, ethically made eyewear and has ethical and sustainable practices as a priority
T.I.T.S.
TITS is short for This Is The Shit. The brand's goal is to break sexist taboos by empowering everyone to express themselves candidly. TITS offers colorful pieces, made with sustainably sourced materials that fit into anyone's wardrobe
BITE
BITE is a luxury womenswear label founded in 2016 by a collective of creative minds based between Stockholm and London. The mission is to create uncompromisingly sustainable yet thoughtfully designed clothes. BITE aim to use collective resources and experience to redesign the way we make and wear our clothes
Materiel
Ready to wear brand, based and made in Tbilisi, that was built with the intention to collaborate with young, local creatives, each of them responsible
Casa Raki
Founded in 2018, London based high fashion sustainable resort wear brand ethically made with high-tech, organic and recycled fabrics for lovers of travel
Anemos
Los Angeles-based swim and resort wear brand founded in 2018 by California natives Lauren Arapage and Joshua Shaub. They draw inspiration from the laid-back ease of their shared home state, as well as the directional sensibility of New York City, where their fashion careers first began. With a reverence for minimalism and a focus on sustainability, Anemos keeps its consumer at the center of its designs, and its impact on the planet at the core of its production
Araks
America brand that starts with the woman and everything follows—sleepwear, swimwear, and resortwear. Each addition is a natural progression that reflects her life and needs. Araks design collections meant to work interchangeably with pieces from the past or those yet to come
UTI EXI
Berlin-based ethical fashion label with focus on upcycling and deconstructing clothes. The name means 'use the existing' (lat. uti existentium) and stands for the company's mission: reduce, reuse, recycle!
Medina Swimwear
Eco-conscious luxury swimwear brand based and produced in Portugal. Medina Swimwear features swimwear that not only looks and feels great but also takes the environment into account. They believe in mitigating, and possibly reversing, environmental damage through smart design. Medina’s pieces allow women to discover what shapes and silhouettes are most suitable for them without categorizing them into a one-size-fits-all box. Our swimsuits promote playfulness, empowerment, and ease
Skin
America brand born in 2003. The vision which led to Skin's creation is one that placed value on simplicity and sustainability at a time when both discussions were scarce - yet incredibly necessary - within our industry. Skin was created to offer women refuge. The goal was to provide healthful, mindfully crafted clothing in versatile, foundational forms
ABITARIO
Collective directed by Denise Bonapace that designs and manufactures handcrafted knitwear items through a research path that applies traditional techniques in an experimental way. Those who wear an ABITARIO garment do not passively face what is proposed to them, but want each dress to enhance them as a unique and special individual
FLVTRN Archives
Italian upcycling brand born during the 2020 quarantine, after several attempts to approach the world of customization. A good part of the garments are found in vintage markets, bought second-hand, or given away by friends
Archivist Studio
London based studio that aims to save discarded high quality textiles from the luxury hotel industry and turn them into timeless garments. The foundation of the brand are timeless, well-constructed shirts and blouses that suit any occasion
Feners
Shoes brand from Spain founded in 2017. Feners is an odyssey in the search of oneself and on how we express our identities through fashion. A celebration on women, equality and singularity through iconic, head-turning designs with a soul of its own
common.parts
This is an up-cycling luxury womenswear brand that works with textile waste resulted in the cutting process at the clothing factories or other types of discarded fabrics and aims a 'zero waste' process for the entire production cycle
Infinit Denim
Spanish brand dedicated to extending the life cycle of post-consumer denim. Infinit Denim works with a circular economy in which materials are transformed, reused and never destroyed or abandoned
Reworked
Sustainable, unique, handmade clothing brand by reworked materials from Germany
SABINNA
SABINNA is a female-led conscious lifestyle brand offering products and experiences based in East London and Vienna. Well known for their signature handcraft details, strong silhouettes, and vibrant color palettes as well as being a modern storyteller for women. Their core values are rooted in innovation
Giglio Tigrato
Brand based in Milan born in 2020, coming from the idea of going against the industrial overproduction. With her brand Carlotta, 22 years old, wants to prove how vintage garments and waste of fabrics can still assume a new look and to promote human's individuality
Noacustom
Dutch brand that stands for exclusive products and environmentally conscious
Syvênde Swimwear
A Swedish swimwear brand that makes sure you go to the beach in style without compromising the environment. Syvende has sustainability at the core of its activities
Stelar
Bali based Stelar creates handwoven luxury bags and accessories that are designed to last. Stelar's work contributes directly to goal #1 #5 #8 #12 of the UN sustainable development goals
AYA LABEL
AYA LABEL is a swimwear brand partly inspired on the Greek Mythology. They think it’s important for all the women out there to feel like a Goddess and be treated like one… But especially treats herself like one. The designs are created for every female body
Batoko
British-based environmentally responsible swimwear made from 100% recycled plastic waste that was otherwise headed to landfill and our oceans
Atelier Eveil Ludique
French brand that likes clothes with a past life, even if unknown. Atelier Eveil Ludique can project a story onto those clothes. And this story would remind us to do the right thing
Daniela Parella Studio
Spanish upcyling brand with the mission of giving value to garments that are out of market. Daniela Parella Studio is sustainable studio based in Barcelona where they repair, transform and hand-paint second hand garments into new, useful items – keeping them from the landfill & continuing their story
Mishimi
Brand from Milan born from the desire to blend Italian technique with international culture, quality and innovation, all at the artist’s disposal. Contemporary, innovative, sophisticated, Mishimi never repeats itself
AMUR
Brand from Montreal that has and always will be cruelty free, fur free and sustainable. Their goal for the future is to continue on the path of being more sustainable and environmentally responsible. The core purpose will always the same - being thoughtful of how they design, the materials they select and their impact on the environment
TOTOTÈ.STUDIO
TOTOTÈ.STUDIO is a Dutch and ethical bag brand launched in 2020. The brand designs bags with the belief that responsibility can be integrated circle round. By working with in-stock and dead-stock leather, with leftover fabrics, as well producing locally in The Netherlands with newcomer-refugees, TOTOTÈ.STUDIO aims to redirect bad into good, using creativity as a means of empowerment
Thalie Paris
A Parisian handbag brand that is taking vegan luxury handbags to new heights. Thalie values French "savoir-faire" in Haute Maroquinerie, offering high-end sustainable sourcing and traceability and allowing the implementation of a virtuous cycle and circular economy
Les girls les boys
A London-based bed to streetwear brand that embraces the newest cultural and generation attitude. Les girls les boys produces loungewear, underwear, streetwear, and swimwear while upholding both diversity and a sustainable impact
&Daughter
&Daughter is a slow knitwear brand offering considered clothing for modern lifestyles. &Daughter values quality, usefulness and a less-but-better approach to consumption
Atlein
French fashion house based in Paris founded in 2016 by designer Antonin Tron committed to sustainable creation, and an aim to present an alternative proposition for women based on quality and integrity
BluVerd
Germany-based label that believes in innovation, continuous improvement, and equality. They create essentials that aim to be wardrobe staples for years to come
September The Line
An independent and self-funded brand with a passion and determination to create modern, sustainable surf & swimwear for all. Designed in New York City. Tested in Bali
Nulla Nomen
Founded in 2016 the lifestyle brand from Amsterdam offers ecologically tanned vegetable leather sandals. The brand combines a timeless yet modern design with a focus on sustainable production
Confidante
Confidante is a brand designed in Amsterdam, female founded as well as committed to minimizing the footprint at every step of the chain. All the shapes, colours and textures are made to make you feel good
murmali
A luxury handbag brand that creates unique high-end bags made out of natural materials. Collections are designed in London and produced in Portugal
Trashy Queen
Spanish brand born with the idea of giving people who love fashion the opportunity to express themselves and enjoy daring, innovative and fresh garments created under more sustainable fashion criteria
La pochette
An athleisure and lifestyle accessories brand based in London offering convenience and freedom for urban modern life. La Pochette combines design, intelligent functionality and sustainable solutions in the creation of its 100% recyclable sweat bags and wet bags
Dedicated
Born in 2006 to be a responsible brand with flavor, in terms of graphics and relevant collaborations. By collaborating with photographers, illustrators, and artists from all over the world they're able to give you unique, fun, and diverse collections
Dante6
Dante6 is a dutch brand born in 2006 built upon strong, inclusive and empowering friendships between women. They make luxury approachable by creating wear-forever essentials to love and to hold
Stay Wild Swim
A premium brand with a focus on slow-fashion and sustainably sourced fabrics. Designed and made in London
Sūndar Swim
Was born on the shores of India, developed in the mountains of Nicaragua, and created on the island of Bali, using 100% regenerated material from oūr oceans. Designed for the everyday sūndar woman who shines in simplicity and thrives in the wild
Svala
Is a premium Brand in men’s wear segment, made exclusively for those who believe in playing it real cool. Svala is trying hard to introduce a peppy range of daily-wear T-shirts that on wearing gives its owner a perfect halo of style & comfort
Reflexone
Eco-friendly UK activewear brand that is responsibly combining comfort, functionality, and longevity
Carmona collection
Three generations old, Carmona collection joins the ecological revolution all the way from Mexico, creating innovative and responsible vegan footwear
again & again
An evanstonian circular jeans brand that has your most comfortable pair of jeans, designed to never be thrown, and be worn "again & again"
Ration.L
A UK-based brand creating vegan, gender-neutral sneakers that are certified by the Vegan Society
Norm
Sneakers brand created around 3 keywords: sustainability, transparency and modernity. The sneakers are designed with the concept of reduce, reuse and recycle
Go As U.R.
Dutch vegan conscious brand in beauty & fashion designed for an active lifestyle, made from sustainable and locally sourced materials
Shop fashion according to your values: Small businesses
Other values in the area of impact: Human Wellbeing
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