Renoon's top picks: 7 underwear brands with sustainability at heart

Searching for a new pair of sustainable undies? You have come to the right place. Here are 7 intimate brands who we feel are taking significant green action. From advancing innovative eco-materials, to making underwear made to last, these brands are pioneering necessary change in the underwear industry as we know it today. They do the most to support climate transition, and ensure future generations can enjoy nature and all of Earth's beauty for years to come.

Bits Bodywear
Bits Bodywear

Bits Bodywear

TimelessEco packagingSmall businessesEthical LaborMade in Europe

Born in The Netherlands in 2018, offering practical, ethically made undies, that are flattering and made for every day. Their mission is to make you look AND feel good, using super soft and eco-friendly fabric

Organic Basics
Organic Basics

Organic Basics

Carbon neutralBiodiversityVeganSupport climate transition Eco packagingMade in Europe

Founded with a mission to care for the environment. Their pieces are simple and designed with function and longevity in mind

Herth
Herth

Herth

Small businessesCraftsmanshipEco packagingSupport climate transition Block Chain TracedSize inclusiveMade in Europe

Italian Lingerie brand from Como celebrating color, essential silhouettes, and Italian craftsmanship, combining effortless elegance and versatile femininity. The purpose of the brand is to create an inclusive brand that reflects the founder's vision of timelessness and responsibility

Magi
Magi

Magi

Support climate transition Small businessesMade in EuropeEthical LaborEco packaging

Magi (pronounced may-jai) is a UK brand that creates underwear that aims to make you feel comfortable and beautiful, not contorted and squeezed. In essence: this is underwear your gynecologist will love, without sacrificing the planet in the process

The Nude Label
The Nude Label

The Nude Label

Support climate transition Ethical LaborSmall businessesMade in Europe

Swimwear and intimates brand that makes basic and long-lasting designs. Based in Valencia, but inspired by the multiculturalism of London. Taking the best of both places, their pieces are made to be as natural as possible and to be worn like a second skin by all kinds of people, not just for perfect models

Underprotection
Underprotection

Underprotection

Mulesing freeEco packagingEthical Labor

The purpose of the company is to create responsible underwear styles that make you feel fabulous, loungewear you want to wear all week, and swimwear that makes you dream about vacation and summer. Their mission is to always improve - in everything they do so that they can help the fight for a greener future

Woron
Woron

Woron

TimelessSlow FashionVeganEthical Labor

WORON is a Scandinavian Brand based in Copenhagen with the aim to create lingerie and everyday essentials that will be the first thing you want to put on and the last thing you take off. It is comfort without sacrificing feminine shaping, fashion & style - and style without sacrificing sustainability

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