The Importance of Raw Materials

For Renoon, choosing the right raw materials is crucial. 
The Fashion industry will be truly Sustainable and Circular only when the right investments will be dedicated to the development of new ways for manufacturing, recycling and re-using garments and fibers.
Renoon stands for the brands that carefully select their suppliers between those textile manufacturers proposing innovative and circular materials. 
Raw materials are the most important element to be evaluated when designing sustainable fashion. There is no way to obtain a good product starting from the worst inputs.
A perfect fiber that can solve all our problems still does not exist: different application require diverse solutions and in some cases we still don’t have a 100% sustainable alternative.
Raw materials can be divided in 4 categories, based on their origins:

Plant fibers

like Linen, Hemp or Organic Cotton
Yes, the word organic is important. For instance, cotton is the most used fiber for manufacturing apparel worldwide, but only a small portion is organic. When selecting we look for certifications; the most recognized for cotton is the Global Organic Textile Standard (GOTS).

Cellulosic fibers

like Lyocell, Modal and Seacell™.
The fibers are natural because produced startling from tree pulp. However, not even this kind of raw materials is 100% circular as a minimum amount of chemicals is required in the production process. The best-in-class producer of this kind of raw materials is the Austrian company Lenzing, as they also certify that the tree used in production come from sustainable sources.

Animal fibers 

such as wool and cachemire: they can keep you naturally warm.
But we pay attention to certifications (like The Responsible Wool Standard): you only want suppliers that hare caring about their animals. 

Synthetic fibers

like Econyl®.
We would like to have synthetic fibers free apparel, but this may not be possible, for instance in swimwear production. However, recently an Italian company has been producing nylon yarns by recycling old fish nets. This means no virgin material are used and old nets that would have been collected in landfills are instead reused.
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Take care of your Clothes ->