Pirarucu has traditionally been fished for food, with the skin historically discarded. But, together with Nova Kaeru and Instituto-E, Osklen helped to develop this waste by-product into a new luxury material which is used in all of Osklen’s accessory collections. In creating demand for this new material, the brand is able to support the local community and economy. The main social benefits include improvement of the conditions of riparian communities in the Amazon region (30% increase in the income of fishermen), not only with income generation, but with support for long-term initiatives such as training program. Pirarucu fish are cultivated in small-scale farms that are privately owned by families
Osklen packaging boxes are made from 100% recycled content and are also fully recyclable
Similar brands
Related articles
Did MUD Jeans and Saxion University develop ‘the world’s fir ...
By Antonia VasileWomen-owned ethical fashion brands to support
By Antonia Vasile10 Ethical US fashion brands you might not know about
By Antonia Vasile5 ethical fashion brands from France
By RenoonRenoon Spotted: Genderless Ethical Brands
By Antonia VasileSwimwear that respects and enjoys nature? Meet the couple be ...
By Antonia VasileThis accessories brand is designing a future that combines s ...
By Antonia VasilePersonal style: these brands can help you build one and care ...
By Antonia VasileThis luggage brand design is so smart: responsibility meets ...
By Antonia VasileMeet the women-led brand that advocates longevity over fleet ...
By Antonia VasileSustainability has always been on the agenda of his projects and part of Osklen’s path. In the early 2000s, Oskar launched E-brigade, a movement that aims to raise awareness and to spread environmental information, thus transforming concepts into attitudes. A survey sponsored by the World Wildlife Fund (WWF-UK) identified Oskar, along with Tesla’s Elon Musk, as a “Future Maker”