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5 ethical fashion brands from the UK you might not know about
About the ethical fashion scene in the UK: we are here to share 5 brands that are paving the way for the industry to shift to a more responsible future – one where it isn’t necessary to exploit people in the process.
One where worker rights, fair wages, breaks, and voicing feedback is the norm in the manufacturing process.
These brands are helping to uplift workers and certify through partnering organizations that their factories and working conditions are safe – making sure everyone feels respected, valued, and significantly rewarded for the great work they do everyday.
1. People Tree

- Price | €€€
- Ethics | #supportcommunities #ethicallabor #supportclimatetransition #vegan
- Size Range | UK 8-16
- Status on Renoon | Unverified ❌
Born in 1991, with the vision of a stylish, innovative, responsible, and affordable fashion label. People Tree’s contemporary, versatile designs and playful, exclusive prints are inspired by the V&A archives
Read more about People Tree’ sustainability journey →
Inform others of your opinion: Review People Tree →
2. Magi

- Price | €
- Ethics | #ecopackaging #supportclimatetransition #smallbusinesses #ethicallabor #madeineurope
- Size Range | XS-XXL
- Status on Renoon | Verified ✅
Magi (pronounced may-jai) is a UK brand that creates underwear that aims to make you feel comfortable and beautiful, not contorted and squeezed. In essence: this is underwear your gynecologist will love, without sacrificing the planet in the process
Read more about Magi’s sustainability journey →
Inform others of your opinion: Review Magi →
3. SABINNA

- Price | €€€€
- Ethics | #ecopackaging #supportclimatetransition #craftsmanship #womenempowerment #smallbusinesses
- Size Range | XXS-XXXL
- Status on Renoon | Verified ✅
SABINNA is a female-led conscious lifestyle brand offering products and experiences based in East London and Vienna. Well known for their signature handcraft details, strong silhouettes, and vibrant color palettes as well as being a modern storyteller for women. Their core values are rooted in innovation
Read more about SABINNA’s sustainability journey →
Inform others of your opinion: Review SABINNA →
4. Rakha

- Price | €€-€€€
- Ethics | #ecopackaging #supportclimatetransition #timeless #closingthelopp
- Size Range | S-L
- Status on Renoon | Verified ✅
Contemporary women’s wear brand based in London aiming to re-design classic pieces. Their ethos is drawn from the classics: understated, contemporary garments. Rakha mission is to achieve a closed-loop system where everything is either a technical or biological nutrition for their next life-cycle phase
Read more about Rakha’s sustainability journey →
Inform others of your opinion: Review Rakha →
5. Ninety Percent

- Price | €-€€
- Ethics | #mulesingfree #timeless #supportcommunities
- Size Range | XXS-XXL
- Status on Renoon | Unverified ❌
The London-based label offers products made from sustainable fibres like organic cotton, recycled polyester and sustainable alternatives to conventional viscose.
Read more about Ninety Percent’s sustainability journey →
Inform others of your opinion: Review Ninety Percent →
Are we missing someone? We surely hope so! Feel free to send us UK-based responsible brands to see them featured next time!
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By Antonia VasileWhat is Renoon?
A new way to discover and shop fashion responsibly
Renoon is a leading app for sustainability and fashion. We connect our members with the multitude of brands and platforms to simplify and enrich the experience of combining style with sustainability values.
A destination and community launched in 2021, guiding thousands of members in their sustainability journey. Renoon is not yet another shop; it’s an entire universe of values, untold stories about sustainability and a cohesive place where intentions become reality.